The main reasons for shopping cart abandonment.

Many e-commerce businesses struggle with the same problem: the customers, who visit their websites are eagerly adding products to their carts, but then they do not proceed with the transaction, leaving the website instead. The main reasons for shopping cart abandonment may vary from obvious (e.g. problems with website functionality) to more complex and difficult […]

Simple tutorial on how to use WordPress.

Simple WordPress Tutorial: Schedule posts and change URLs. An artisan cannot create his craft without tools. The same goes for search engine optimization. You must take advantage of any internet marketing tools available that can help you achieve your goals. WordPress is among the tools that can improve the online presence of your business website. […]

Blog Advertising Pros and Cons

The one area that surprises me in blogging is blog advertising. At first I was afraid to use any advertising on my blogs for fear of ‘offending’ the reader. However, after reading up on the issue and evaluating my priorites, I decided that advertising was fine, as long as I maintained a reputation of honesty […]