If you want a thing done well, do it yourself. If you want a website built well, build it yourself… using a Do-It-Yourself website builder!
With the choice of WYSIWYG site building platforms available on the web today, creating a full-featured website is as easy as pie, whatever your previous webmaster experience is. Online site makers enable literally anyone to put up a website in one sitting using predetermined templates, widgets and publishing tools at $5-$20 per month. For coding ninjas they provide full code control allowing them to rebuild default solutions from the ground up.
Of course, benefits are never the full story. Though site makers have firmly entrenched in the niche and even teamed up with Google Domains, they do have certain shortcomings. In this brief post we’ll try to outline both the advantages and possible drawbacks of using DIY site builders.
Branding and advertisements.
Most site builders are freemium web services. This means you can use their basic packages free of charge, but in order to unlock more features you have to upgrade your account. More often than not these free packages include system copyrights and don’t allow users to use custom domains (at best). At worst, they can place pretty noticeable third-party ads on your site. Luckily, all this can be removed after upgrading.
No code control.
Not all website builders open up the codes to their users. This can be utterly disappointing in case you decide to have some custom programming work done on your website.
No way to transfer your website.
This is probably the most critical issue. Site builders like Wix and Weebly do not support any export/import options. These are proprietary platforms that run only on their own servers. Fortunately, there are some exceptions to this rule. MotoCMS website builder for example works as a standalone application that can be uploaded (as a CMS template) to any server.
Ease of use.
Most site builders have dead simple interfaces and don’t require coding at all. Provided that you have everything you might need (logotype, images, copy etc.) at your fingertips, it is possible to design a website and go live in one sitting! Website builders work as one-stop shops significantly simplifying the entire process: you can search, find and purchase a domain, attach it to your site, change template and publish your website using a single account – there’s no need to shop around for a hosting plan, domain name registrar, plugins and so on.
It’s obvious that site makers are wallet-friendlier than hiring a web designer. Normally, they cost a little bit more that the standard web hosting package. Most site building platforms offer free never-expiring packages or trials allowing you to kick the tires on their functionality.
Unless you’re going to build another Facebook or Youtube, website builders are an excellent solution. They’re affordable, easy-to-use and fast. They put YOU in the driver’s seat and let you focus on what really matters – your product quality and its promotion, rather than technical aspects of running a website.
- License: Image author owned
- License: Image author owned